01
SaaS & Platform Concepts
Business models, user roles, feature planning, MVP logic, pricing structure and early go-to-market direction.
Available for consulting, advisory and digital projects
International Business Technology Consultant
SaaS & Platform Builder · Data Analytics · Digital Transformation · 20+ Years Across Multiple Markets
I help businesses and startup founders connect technology, operations, data and market strategy to build practical digital solutions, stronger workflows and scalable online business models.
Rafat Abuaqel
Business Technology · SaaS · Data · Digital Growth
20+Years across technology, consulting and digital business
9Markets across the Middle East, Southeast Asia and Europe
SaaSPlatforms, workflows and online business models
AIPractical AI concepts for CVs, jobs, media and support
Profile
Technology background with international business execution.
Rafat Abuaqel is a Belgium-based International Business Technology Consultant with a Computer Engineering background and more than 20 years of practical experience across IT support, software development, media technology, marketing, business consulting, data analytics, SaaS concepts and online platforms.
His work connects technology, business strategy and market understanding, with experience across Palestine, Egypt, Malaysia, Singapore, Sri Lanka, Indonesia, Saudi Arabia, UAE and Belgium.
Positioning
Business Technology
SaaS & Platforms
Data Analytics
Digital Transformation
Market Strategy
Startup Concepts
What I Do
Practical support from idea to digital execution.
Focused on business needs, real workflows, market logic and digital products that can be explained, built and improved.
02
Business Consulting
Market review, operations improvement, customer journey, service structure and practical growth planning for SMEs and startups.
03
Data & Digital Workflows
Data organization, KPI thinking, reporting concepts, CRM-style workflows and support processes that help teams work smarter.
Markets
International exposure across multiple business environments.
Experience and market understanding across the Middle East, Southeast Asia and Europe.
Palestine
Egypt
Malaysia
Singapore
Sri Lanka
Indonesia
Saudi Arabia
UAE
Belgium
Experience
Career progression from technology to business consulting and SaaS platforms.
2023 – Present · Belgium
Freelance Business Technology Consultant / SaaS & Platform Builder
Develop startup concepts, SaaS ideas and online platform models from early-stage idea to structured execution plans.
- Build product concepts including user roles, features, pricing models and go-to-market direction.
- Support entrepreneurs and SMEs with digital strategy, workflow improvement and market research.
- Translate business problems into practical digital solutions such as dashboards, CRM-style workflows and platforms.
2018 – 2023 · Belgium
Business Consultant · Wanasa Travel Agency
Provided consulting support for travel services, customer workflows, service structure and operational improvement.
- Improved customer communication, booking processes and follow-up workflows.
- Supported business planning for Arabic-speaking and international travel customers.
- Advised on market opportunities, customer experience and digital communication.
2015 – 2018 · Malaysia / UAE-Related Freelance Work
Business Consultant / Freelance Data Analyst
Supported business consulting, market research, data organization, reporting, trend analysis and performance insights.
- Worked with Al Arabi on business consulting, planning and operational improvement.
- Provided freelance analytics support for UAE-related projects.
- Supported opportunities connected to Malaysia, Singapore, Sri Lanka, Indonesia, Saudi Arabia and UAE markets.
2014 – 2015 · Egypt
Marketing & Business Development Manager · Alpha Co. for Real Estate
Managed marketing and business development activities for real estate services in a competitive market.
- Supported lead generation, client communication, property promotion and sales support.
- Helped structure marketing messages and customer acquisition activities.
- Worked closely with customers, sales teams and management to improve business visibility.
Approx. 2001/2003 – 2014 · Palestine
Technology Operations / IT & Systems Professional · PalMedia
Supported media technology operations, IT systems, users, digital workflows and operational continuity.
- Handled troubleshooting, user support and coordination with technical and business teams.
- Contributed to SQL database work, client portal development and client support improvement.
- Developed from technical support into broader operational and business-facing responsibilities.
Approx. 2001 – 2003 · Palestine
Programmer · Matar Co.
Worked on programming, software maintenance, debugging and business application support.
Approx. 2000 – 2001 · Palestine
IT Support Engineer · Al Bahar Corporation
Provided IT support for users, computer systems, software, hardware and daily technical issues.
Projects
Selected projects and practical work.
Projects across media, jobs, education, travel, real estate, SaaS, AI, fintech and business consulting.
GWorks — Mobile Job Matching Application
Developed a mobile application concept for the Egyptian market where job seekers submit their profile information and a short 60-second video, while companies can search and review candidates.
Binafika — Student & Teacher Platform
Developed a platform concept connecting students with teachers, supporting discovery, matching and communication between learners and education providers.
Al Arabi Media — Website & Arabic Radio
Developed the Al Arabi Media website in Malaysia and supported the digital presence of an Arabic radio initiative in Kuala Lumpur.
SQL User Database
Joined the PalMedia team in developing a SQL user database to organize user information and improve internal data access.
Client Portal Development
Contributed to the development of a client portal to improve client access, request handling and communication with support teams.
Client Support Quality Checks
Enhanced client support service by introducing quality checks, follow-up practices and clearer handling of client requests.
Media Technology Operations Support
Supported daily media technology operations, user issues, workflow continuity and coordination between technical and business teams.
User Support & Access Workflow
Supported user access, troubleshooting and operational requests to help teams work with fewer delays and clearer escalation paths.
Technical Issue Tracking & Follow-Up
Helped structure technical issue follow-up, internal coordination and support communication for smoother service handling.
Internal Data Organization & Reporting
Supported the organization of internal operational data and practical reporting needs for business and support follow-up.
Client Communication Process Improvement
Worked on improving how client requests were received, reviewed, assigned and followed up by the relevant teams.
Cross-Team Technical Coordination
Coordinated between technical, operational and business-facing teams to support service continuity and practical problem solving.
Real Estate Marketing Plans
Developed marketing plans for real estate projects in Egypt, including positioning, client messaging, promotion direction and sales support.
Lead Follow-Up Structure
Helped structure lead follow-up, client communication and property inquiry handling for real estate sales activity.
Property Presentation & Sales Support
Supported property presentation material, customer communication and marketing messages for real estate projects.
Booking Workflow Improvement
Improved travel booking workflows, customer request handling and service follow-up processes for travel operations.
Customer Follow-Up Process
Supported clearer customer follow-up practices for inquiries, bookings, confirmations and post-service communication.
Arabic & International Customer Service Planning
Helped shape service planning for Arabic-speaking and international customers in Belgium.
Supplier & Travel Coordination Support
Supported coordination around travel services, customer needs, booking details and supplier communication.
Digital Communication Improvement
Improved digital communication style, service presentation and client-facing messaging for travel services.
Restaurant SaaS Concept
Developed SaaS concepts for restaurants, focused on practical digital workflows, customer interaction and business operations.
Online Shops SaaS Concept
Developed SaaS and platform ideas for online shops, including business logic, user flows and operational needs.
New Project & SaaS Business Consulting
Provided business consulting for new ideas and SaaS concepts, covering business models, target users, features and go-to-market direction.
Doctor Connection Chatbot SaaS
During the Corona period, developed a chatbot SaaS concept to help clients connect with doctors faster and reduce time spent on routine communication.
Ebdaha — Income, CV & AI Support Platform
Developed Ebdaha to help people looking for work improve their CVs, discover income opportunities and use AI-supported guidance.
Najd Studios — Talent & Media Agency Platform
Developed a platform concept connecting talents with media agencies and giving users AI tools to support presentation, discovery and collaboration.
Syrian Market Wallet Platform
Developing a wallet platform for the Syrian market with a roadmap to add online payment options through cards later.
Kyan Estate — Real Estate Investment Platform
Developed an investment platform concept for the Syrian real estate sector, focused on structured opportunities and digital presentation.
Oasis Palm — Yacht Entertainment Business Concept
Provided business consulting for the Oasis Palm project, a Dubai/UAE yacht entertainment concept requiring business structure and positioning.
Skills
Core capabilities.
Business & Consulting
Business ConsultingDigital TransformationBusiness Model DesignStartup StrategySME AdvisoryMarket ResearchOperations Improvement
Technology & Product
SaaS ConceptsOnline PlatformsMVP PlanningUser FlowsCRM WorkflowsRequirements Analysis
Data & Analytics
Data AnalysisBusiness ReportingKPI TrackingDashboard ConceptsData CleaningTrend Analysis
IT, Marketing & Growth
IT SupportSoftware DevelopmentTechnical OperationsLead GenerationCustomer AcquisitionBusiness Development
Education
Computer Engineering Studies
IUG · Palestine
1994 – 2000
Personal
Residence: Belgium
Nationality: Belgian
Languages: Arabic and English
Contact
Let’s discuss business technology, SaaS, platforms or data-driven growth.
Available for consulting, advisory, freelance digital projects, SaaS concept development and international business support.